www.ikeyblue.com

Discontinued--stock up now.
LA Looks Liquid Rubber Flex Appeal Gel with Mega Mega Hold. Stretch the limits of your style with Liquid Rubber. Mold, twist & manipulate your hair with this stretchable liquified latex for long-lasting control. Weightless, elastic hold delivers versatility to shape any style over & over again. Rebound from boring hair & flex your styling power with LA Looks. The results: A strong hard holding gel that won't dull or dry your hair.
Air-dry, blow dry or curl, style any way you choose - style your way - Get a sculpted or structured look
Can also be used to help keep your straightened styles intact. Good on ALL hair lengths